coalmarketing

Online booking · your own, not a platform's

Salon

Salon, our booking system for hair salons, barbers and beauty studios: services, team, time slots and management, right on the salon's own website instead of a platform.

BookIllustration
HaircutBeardCut + beard
Mon12Tue13Wed14Thu15Fri16Sat17
09:0009:3010:3011:0014:0015:3016:0017:30
Confirm · Thu 15 · 2:00 pm
Client
Coal product
Where
Hair & barber salons
Year
2025 – 2026
What we did
Product · Development · Booking · Admin · Local SEO

“Online appointments on your own website — no booking platform in the middle.

  • Product
  • Development
  • Booking
  • Admin
  • Local SEO

01The context

On booking platforms, salons pay a subscription, sit right next to their competitors and the platform owns the customer relationship. We wanted a salon to have its own online diary, on its own website, in its own colours.

02What we built

  • A simple booking flow: service, stylist or barber, time slot — built for mobile.
  • An admin area for bookings, team, services and opening hours.
  • A shared TypeScript engine: slot calculation from opening hours, a customer self-service link, iCal export, signed admin sessions.
  • Plugs into a salon's website: a fix shipped once reaches every site that uses it.

03Outcome

  • Online booking without depending on a platform: your customers stay yours.

Next project

La Maison des Travaux

Got a project in mind?

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or email us at contact@coal.marketing